BENE Loyalty Day 2025
This event is a unique opportunity for 125+ loyalty & CRM experts and decision-makers to enhance their knowledge, learn from global experts.
Date and time
Location
MeetDistrict
Ottergemsesteenweg Zuid 808 b300 9000 Gent BelgiumRefund Policy
Agenda
9:00 AM - 9:10 AM
Welcome Word from our CEO Simon Tavernier
Simon Tavernier
9:10 AM - 9:45 AM
Keynote: Essentials on Loyalty with Philip Shelper
Philip Shelper
9:45 AM - 10:25 AM
Panel Discussion: Current Trends and the Future of Loyalty
Tom Peace (Moderator)
Matthijs Kooijman
Joeri Van den Bergh
Zsuzsa Kecsmar
10:25 AM - 10:45 AM
Case Study: Keep Going with Q8 Loyalty
Jill Boonstra
Leila Poleszczuk
Comarch
Q8
10:45 AM - 11:00 AM
Quick Break
11:00 AM - 11:40 AM
Keynote: How to Engage Infrequent Travellers? with Air France - KLM
Frank de Boer
Rick Ferguson
Air France - KLM
11:40 AM - 12:00 PM
Case Study: Transform Customer Loyalty for Your Brand
Liselotte van der Caaij
Merkle
Philip Boven
12:00 PM - 1:15 PM
Lunch & Networking
1:15 PM - 1:45 PM
Keynote: What Loyalty Marketers can learn from Fandom? with Club Brugge
Thomas Rypens
Club Brugge
1:45 PM - 2:15 PM
Panel Discussion: Enhancing Loyalty Programs in a Modern Retail Landscape
Lena Sivets
Bart Klaver
Olga Khoubaeva
Allegro
2:15 PM - 2:30 PM
Quick Break
2:30 PM - 4:30 PM
Loyalty Workshop
Philip Shelper
Jurgen Swaans
Burger King
Laurens Marynissen
4:30 PM - 5:00 PM
BENE Bonus Awards - Award Ceremony
The Bonus Awards
Ulf Gunnar-Switalski
5:00 PM - 6:30 PM
Drinks & Networking
About this event
- Event lasts 10 hours
- Paid venue parking
Last year Stampix hosted our very first Loyalty event in collaboration with the Bonus Awards which expanded from the DACH region to Belgium & The Netherlands (BENE). With +40 participating brands like Samsung, ING, Nespresso, Carrefour... it was very well received by the attendees. And of course we're making the 2025 edition bigger and better, welcoming +100 loyalty professionals.
The Loyalty Day in Ghent is scheduled on April 1st 2025, at a venue in the modern business center in the stadium of Ghent's Pro League Football team - a superb location.
Join us for an inspiring day dedicated to unlocking the future of customer loyalty!
At the 2025 BENE Loyalty Day, you’ll explore the critical role loyalty plays across diverse sectors—from retail and finance to tech and beyond. Seize this unique opportunity to learn directly from Loyalty Leaders, engaging in a dynamic, hands-on workshop that equips you with actionable strategies for success.
Plus, don’t miss the keynote from Philip Shelper, a globally recognized expert, sharing exclusive insights into the trends shaping the loyalty landscape. Whether you’re looking to innovate, connect, or gain cutting-edge knowledge, this event is your gateway to loyalty excellence.
Ghent is a lovely & bustling city, Belgium's leading Tech hub and easily accessible via car, or train/plane via Brussels. We look forward to welcoming you!
Check the 2024 Loyalty Meet-Up.
Check BENE Loyalty Day webpage.
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